Nintendo
Following Wii & DS success, help Nintendo continue to lead through new experiences.
Deep dive into industry, innovations and consumers, identifying opportunities for growth.
Insights to lead partner agency in experiential marketing plans for 2011.
Experiential Planning
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Nintendo is a beloved icon. In a highly competitive gaming category filled with new technologies and hype every year, the brand has managed to develop meaningful platforms and games that serve its core audience better than any other. Living Breathing worked with Mktg to develop gamer segmentations and messaging strategies that help Nintendo position itself at the forefront of the industry, now and going forward.